You probably struggle with charging higher prices for your marketing services, right? Well, you don’t have to. Your uniqueness is your competitive advantage when marketing your services at a higher price to your target clients.
In this episode, I talk about the mindset of feeling confident in charging higher prices and learning how to say no to the wrong clients.
Instead, you should focus on clients who know the value of what you have to offer. And sometimes you need to be exclusive when working with higher paying clients.
Listen in to learn why it is important to have different packages that clearly define what you offer clients monthly. You will also learn the power of positioning yourself as an expert that solves your clients’ problems uniquely.
What You Will Learn:
The formula to getting clients to pay more- an urgent problem that needs to be solved and their trust in you.
Why you need to charge a minimum of $2000 monthly flat fee retainer as a digital/ social media marketer to be profitable.
A small boutique agency is much cheaper than hiring a permanent marketing manager.
Have different offers/ packages and clearly define what clients get for each monthly service package- this gives them an option.
Focus on businesses that can afford your level of service by pre-screening them.
Avoid working with startups when it comes to done-for-you marketing services.
How to position yourself as a trusted adviser and expert with the solution to your clients’ problems.
Resources:
FREE Training - How to Start a Social Media Agency
About the Podcast Host
Alma Bradford teaches freelancers and consultants how to marketing, outsourcing and project management in order to scale their business at: AlmaBradford.com
